Suzuki Launches 10-Year Service Activated Warranty
April 19, 2025
We are thrilled to announce a major upgrade to our customer care offering — the launch of an extended Suzuki 10-Year Service Activated Warranty. This enhanced program, building on the previous 7-year version introduced in Spring 2023, continues to be available completely free of charge to our customers.
Coinciding with the upcoming release of the brand’s first all-electric model, the eVitara, arriving this autumn, Suzuki are also introducing a market-leading 10-year EV battery warranty. This generous coverage extends two years beyond what most competitors offer and exceeds current industry regulations by a full two years — offering even greater peace of mind for new EV buyers.
How Service Activated Warranty Works
Starting May 1, the new Service Activated Warranty becomes available to customers. Once a vehicle reaches the end of its original manufacturer warranty (3 years or 60,000 miles), owners simply need to have their car serviced at an authorised Suzuki dealership to activate the additional coverage. The warranty then continues until the next scheduled service and can be renewed again — every time — up to a maximum of 10 years or 100,000 miles, whichever comes first.
This coverage includes major components and is also fully transferable if the car is sold between services — again, at no extra cost. Even vehicles bought privately or with a gap in dealer servicing may qualify, making it one of the most flexible programs on the market.
A Commitment to Reliability and Customer Care
This move reinforces Suzuki’s longstanding reputation for reliability and customer satisfaction. Denis Houston, Director of Aftersales at Suzuki GB PLC, stated: “At Suzuki, customer experience and retention are paramount. The extension of our Service Activated Warranty ensures customers continue to receive expert care, genuine parts, and high service standards through our dealer network. We’re proud to offer this warranty free of charge in both the UK and Ireland — it’s a strong message of our commitment.”
Suzuki’s focus on customer service has not gone unnoticed. The brand recently received recognition for its Customer Feedback Strategy at the UK Customer Satisfaction Awards (UKCSI) and previously won the Trusted Quality Provider award. In fact, Suzuki has been named the No.1 automotive brand in the UKCSI eight times since 2019 — a testament to the brand’s consistent dedication to quality and trust.
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A strong score for Suzuki in latest What Car? Reliability Survey
September 26, 2024
Suzuki has once again earned a strong ranking in the 2024 What Car? Reliability Survey, released today, achieving a notable brand score of 97.75%, just 0.6% behind the top contender. This well-regarded annual survey gathers feedback from owners of vehicles up to five years old, with nearly 30,000 readers from What Car? participating across 31 different manufacturers.
In addition to this recognition, two Suzuki models have secured top positions among the ten most reliable vehicles in their categories. The Vitara (2015-present) shone in the small SUV segment, scoring 97.7%, while the Swift followed closely with a score of 95.7%.
Claire Evans, consumer editor at What Car?, remarked, “Suzuki is consistently in the top five brands for reliability with owners. No wonder, then, that half of the Swift and Vitara owners responding to our survey told us that dependability was one of the things they liked most about their cars.”
Suzuki owners also benefit from extended peace of mind beyond the typical five-year ownership period, thanks to a complimentary warranty of up to seven years. This warranty becomes effective once the initial three-year/60,000-mile manufacturer warranty expires and is contingent on the vehicle receiving its annual service at a Suzuki dealership.
The warranty remains valid until the next qualifying service and can be renewed for a maximum of seven years or 100,000 miles. It covers major components, and if a customer sells their car during the warranty period, it can be easily transferred to the new owner at no additional cost.
Furthermore, Suzuki offers hybrid technology as standard across its entire range, and What Car? noted that hybrid and plug-in hybrid models from all 31 brands are the least likely to encounter issues, with a failure rate of just 19%, despite their more complex engine and electric motor configurations.
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Suzuki ranked second most reliable manufacturer by Honest John
December 30, 2022
The Honest John Satisfaction Index 2022 has ranked Suzuki as the second most reliable manufacturer out of 29 car brands, based on the feedback of more than 6,000 motorists.
Owners were asked to rate their cars in various key areas, with drivers scoring them for reliability, comfort, fuel efficiency, practicality and performance, as well as build quality, ease of use, safety and repair costs. The standout performer for Suzuki in this year’s index was the Swift model, with drivers giving high scores for build quality and reliability, while the Vitara was also praised as a dependable SUV.
“Suzuki has earned one of its strongest ever results in the Honest John Satisfaction Index, with owners giving the Japanese car brand exceptionally high ratings for build quality and reliability,” said Dan Powell, Senior Editor at Honest John. “Suzuki secured an average of 9.75 out of 10 for reliability, which is the second highest score in this year’s Index. Suzuki is clearly committed to producing high quality and dependable cars that its owners can trust.”
Suzuki was also rated top automotive brand in the Honest John UK Customer Satisfaction Index earlier in the summer, which really emphasises how customers feel about Suzuki as a brand.
High rankings for Suzuki in 2021 What Car? reliability survey
August 27, 2021
Suzuki is celebrating some great news from the results of the 2021 What Car? Reliability Survey.
Following reports from over 16,300 readers about their car ownership experience for vehicles up to five years old, Suzuki ranked joint third out of the 30 car brands measured with a score of 97.1% reliability.
What Car? measured 178 different models across the industry and in the small car class, the Swift model ranked in the top three with owners reporting 99.3% reliability during their ownership period.
Steve Huntingford, Editor of What Car? comments: “The Suzuki Swift majors on value for money, but that’s not at the expense of dependability. In fact, the Swift is one of the most dependable small cars you can buy according to owners of cars up to five years old.”
